


Griffin-Accurso’s rise wouldn’t have happened in a different children’s media landscape. Linger long enough outside a daycare, and you’ll spot a mom wearing a “Running on Ms. It has a modern-day, DIY Sesame Street vibe, with an emphasis on language development that has converted speech therapists into ardent boosters. Rachel, is an interactive, thoughtful addition to the children’s canon it now has a cast of merry singing adults, live instrumentals, and puppets, too. Her YouTube show, originally called Songs for Littles but recently renamed Ms. Rachel, toddler-whisperer extraordinaire, with millions of devoted followers.

Since uploading that first video in February 2019, she’s gone from a New York–based educator dabbling in digital content to Ms.
